This is one in a series of three films produced for Whitbread. We spent a day at the Southbank Premier Inn to shoot an average day for Fabian, who’s a management graduate.
We used a Ronin M on set, which allowed us to get a number of smooth shots of Fabian doing daily tasks at the Premier Inn.
One of the concepts was that each graduate had to wear a heart monitor throughout the day to record their BPM during specific situations. We used motion graphics to highlight this in the film.
Agency – Pink Squid
Art direction – Nerea Gonzales / Laura Tohtua / Steve Frith