This is one in a series of three films produced for Whitbread. We spent a day at a Costa branch in Mayfair shooting an average day for Eszter, who’s a general management graduate.
For the first time we used our new Ronin M on set. This allowed us to get a couple of shots that wouldn’t have been possible without it. In particular a shot where the rig is passed over the counter as Eszter walks into shot. The Ronin handled it very well giving the camera a smooth transition, even when passed between two people.
One of the concepts was that each graduate had to wear a heart monitor throughout the day to record their BPM during specific situations. We used motion graphics to highlight this in the film.
Agency – Pink Squid
Art direction – Nerea Gonzalez / Laura Tohtua / Steve Frith
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